Digital Marketing Specialist

Position: Digital Marketing Specialist
Company: Acubetech Solutions Pvt Ltd
Location: Bangalore
Mode: Work from Office (WFO)
Total Experience Required: 4+ years

Role Overview:

We are seeking a skilled Digital Marketing Specialist to drive revenue growth through strategic digital media campaigns. This role involves designing and executing marketing initiatives while managing social media, online marketing, and communication channels to drive traffic, improve engagement, and increase conversions.

Key Responsibilities:

Design and execute social media and email marketing campaigns.
Develop and implement digital marketing strategies to enhance online presence and engagement.
Manage and analyze web analytics tools and systems to measure campaign effectiveness.
Create and oversee advertising campaigns on Google Ads, LinkedIn, and Meta Ads.
Utilize digital marketing and social media platforms to promote company products and services effectively.
Monitor and report on performance metrics related to traffic, engagement, and conversions.

Qualifications:

4+ years of experience in digital marketing, including hands-on experience with Google Ads, LinkedIn Ads, and Meta Ads.
Proven skills in social media marketing, email marketing, and online marketing.
Proficiency in web analytics tools and systems.
Strong analytical, communication, and problem-solving skills.
Degree in Marketing, Communications, Advertising, or a related field is preferred.
Certifications such as Google Analytics, Meta Ads, AdWords, or HubSpot are beneficial.